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The higher end cars like Charger are hugely profitable (some with six figures of margin). They sold nearly fifty thousand of them in 2023.
by bastawhiz 2y ago
The higher end cars like Charger are hugely profitable (some with six figures of margin). They sold nearly fifty thousand of them in 2023.
- aidenn0 2y agoI just priced a fully loaded Hellcat[1] Charger (even with stupid stuff like "real carbon fiber inserts" on the interior) on Dodges site, and it was $109 705. Unless you are proposing it costs less than $9.7k to build and transport one, how are they making six figures of margin? 1: "SRT® Hellcat Redeye Jailbreak" actually. I think the marketing department is staffed with 12 year olds.
- DANmode 2y agoIf they’re trying to stay at product level, it possibly should be.
- bastawhiz 2y agoThe SRT Demon starts at $96k and often sell for $225 and up
- OptionOfT 2y agoMSRP was $96k. Dealers would charge extra because... they forcefully injected and monopolized their position as being the only entity that can actually sell you the car.