I have a customer with one of these vanity gTLDs. And always go to wonder why... Oh it is cool with all the subdomains and services, but still... Is it really w

I have a customer with one of these vanity gTLDs. And always go to wonder why... Oh it is cool with all the subdomains and services, but still... Is it really worth the money for profile of company it is... Which is not exactly high profile or known...