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They typically make money by having a territory, and trying to win on that. For instance, Adobe has creative apps as its territory, and it tries to buy the comp
by benatkin 2y ago
They typically make money by having a territory, and trying to win on that. For instance, Adobe has creative apps as its territory, and it tries to buy the competition, jack up the prices, make it hard to cancel, and tacitly encourage people who can't afford it like students to use it anyways. The mission statements usually indicate what this territory is.
They don't have to rightfully own this territory. Most don't.
I was thinking of it along the lines of the territory because of A War of Art by Stephen Pressfield which I read a long time ago. I should read it again because I'm not sure I got it right: https://jareddees.com/territorial-vs-hierarchical-orientation/ https://jareddees.com/territorial-vs-hierarchical-orientatio... But I would argue that Stephen Wolfram would be a good example of this, where he had a similar role for decades.