A great place to see this in action is with smartphone ads. Almost all of the smartphone companies have been producing ads that cater only to the young male (s

A great place to see this in action is with smartphone ads. Almost all of the smartphone companies have been producing ads that cater only to the young male (see: those terrifying Motorola Droid ads). Apple is an exception, as usual. They finally seem to be getting their act together, however. The latest Droid ad is almost Apple-esque.