There's benefit to doing so, though - and that's integration. It's part of why Apple is so successful. It offers real convenience that users are genuinely willi

There's benefit to doing so, though - and that's integration. It's part of why Apple is so successful. It offers real convenience that users are genuinely willing to pair a premium for. If you want to be more cautious, sure. But the likelyhood that they're going to collapse so hard and quickly that you lose anything significant is pretty slim.