In my years I’ve almost exclusively heard something described as “strategic” when the speaker meant “I want to do this but it will lose money in the short-term”

In my years I’ve almost exclusively heard something described as “strategic” when the speaker meant “I want to do this but it will lose money in the short-term”. I took to mentally substituting “unprofitable” because many of the promised payoffs from “strategic” actions never arrived and it was a way to tell a story and get what you want without it making clear and predictable financial sense.