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It’s pretty obvious why Rubbermade is losing out: it looks sterile while the Koala Kare one has a cute little koala graphic on it. I bet it wins out in the mark
by throwup238 2y ago
It’s pretty obvious why Rubbermade is losing out: it looks sterile while the Koala Kare one has a cute little koala graphic on it. I bet it wins out in the market entirely thanks to that graphic.
- spondylosaurus 2y agoI'm halfway convinced that Datadog is so popular for the exact same reason.
- Kye 2y agoI inherently trust companies with fursonas more. This is 100% Disney's fault.
- TeMPOraL 2y agoCuriously, I'm the opposite. I feel the cutesy companies and products in baby care space are just cringe at best, and scams exploiting emotionally-drained parents at worst; my instinct is to trust things that look like medical devices more. And I inherently distrust anything associated with furries. 0_o.
- Kye 2y agoI've got some bad news about all the tech companies you interact with.
- CoastalCoder 2y agoThe 1998 Apple iMac. Suspicious as hell.
- jalk 2y agoSnuggle fabric softener immediately springs to mind here
- lupusreal 2y agoYeah, my take is that companies with strong marketting efforts, particularly emotionally manipulative ones, are trying to compensate for something. That something is usually poor value products (which might be well made but overpriced.)
- sublinear 2y agoI think you're correct. I'm finding it difficult to think of a worse toilet paper brand or more annoying ads than Charmin. That stuff is basically useless and no other brand has the issues they claim to solve in their ads. It's the kind of propaganda you'd expect from a cult.
- antupis 2y agoDatadog popularity is due the fact that you can throw logs in it and it just works and the dashboard is quite nice same cannot be said about competitors.
- bravetraveler 2y ago+1 landed on it for 'I want a UI in front of syslog without effort'
- petra 2y agoKoala care has the largest market share. They can use that money to make the product cheaper, better, more innovative. They can use this money to make the business better(better marketing, sales channels). They are proven as reliable for 10-15 Years, at many places. Strong brand. They are focused on that niche, unlike other. Those are pretty good advantages.
- ToucanLoucan 2y agoPeak MBA brain. "How does this business do so well that they're a monopoly without using bully business tactics?" Well, the product is good, they deliver on specs, their marketing speaks for itself, and they aren't trying to expand into other niches that they aren't organizationally knowledgable in, and they aren't irritating their customers with AI integration, side-selling, trying to get them to upgrade to a newer version for no reason, on and on and on. Like, just make a damn product, make it well and to last, and sell a damn product for a reasonable price and shock of shocks, you'll get pretty far.
- ChrisMarshallNY 2y ago> I bet it wins out in the market entirely thanks to that graphic. That's why aesthetics are so critical. Logos are a big deal, but few people want to spend money on a real commercial artist, designing one. It's probably the most important graphic that a corporation will ever have, and often looks ridiculously simple (at least, the good ones do). I used to work for GE, and we had a whole set of binders, instructing us on the proper use of the GE "Meatball" logo. Aesthetics also goes into things like UX design. Branding is a really holistic endeavor, and many techies don't get that, at all.