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Why is it a bad thing if Google uses click rate and dwell time for ranking? It seems like those are pretty natural signals.
by janalsncm 2y ago
Why is it a bad thing if Google uses click rate and dwell time for ranking? It seems like those are pretty natural signals.
- deleted 2y ago[deleted]
- ViktorRay 2y agoThe point is that Google is being dishonest
- mgh2 2y agoThis affects SEO "experts" and scammers. Define a metric and people will game it, how will bots and promoted content be filtered out now? A new set of problems. Slowly replacing Google with ChatGPT: https://medium.com/@trendguardian/a-new-search-engine-1f91a5c05ebb https://medium.com/@trendguardian/a-new-search-engine-1f91a5...
- type0 2y agoIs ChatGPT a good replacement for SEO "experts"?
- TheLoafOfBread 2y agoIt could generate whole book of fluff around a simple question, which could be answered in one sentence
- ipaddr 2y agoDwell time = longer on site the better. This promotes pointless articles around information you want. For example finding a recipe involves going through pages of the history of ingredients to get to the recipe. A successful search can be microseconds.
- nojs 2y agoBecause it incentivises content that increases click rate and dwell time. Eg clickbait headlines and fluffy confusing content.
- bdjsiqoocwk 2y agoWhen a measure becomes the target, it ceases to be a good measure. Insert here some analogy with paying Indians for catching snakes.