Not quite what happened, per Wikipedia [0]: > In 2008, the founders, Jack Canfield and Mark Victor Hansen, sold the company to a new ownership group led by Wil

Not quite what happened, per Wikipedia [0]: > In 2008, the founders, Jack Canfield and Mark Victor Hansen, sold the company to a new ownership group led by William J. Rouhana and Robert D. Jacobs.[20] I don't know anything beyond that but to me this reads like: finance guys looking to pull off sort of a "media rollup [1]" start by buying a well-known brand, name the company after it, then buy a fairly random assortment of ill-fitting (and in the case of Redbox, just plain doomed) media properties. And, here we are at the predictable end. [0] https://en.wikipedia.org/wiki/Chicken_Soup_for_the_Soul https://en.wikipedia.org/wiki/Chicken_Soup_for_the_Soul [1] https://en.wikipedia.org/wiki/Rollup https://en.wikipedia.org/wiki/Rollup