The reason I like Justin's site (we don't know each other) is because you can tell it is: a) personally curated b) not updated too often (i.e. tried and tested

The reason I like Justin's site (we don't know each other) is because you can tell it is: a) personally curated b) not updated too often (i.e. tried and tested products) and c) supposed to be a definitive resource for someone who doesn't want to shop around & trusts his opinion It might be an idea to avoid the generic or goofy items that make it look like your own personal Pinterest, and instead make it a site where your network of friends genuinely benefit from your personal experience of the items.