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I work in advertising, and we are seeing several clients greatly reduce their spend.
by jamesb43 18y ago
I work in advertising, and we are seeing several clients greatly reduce their spend.
- axod 18y agoWhat sort of advertising? I can see "brand awareness" advertising being reduced, but why reduce any 'results based' advertising? There's not real reason to reduce advertising that yields a positive ROI - which is easily measurable these days usually.