> 95% of the site's users were men - the company running the site made fake female profiles to interact with men: The interesting part of Ashley Madison was th

> 95% of the site's users were men - the company running the site made fake female profiles to interact with men: The interesting part of Ashley Madison was that it was 100% a scam, and that scam was perpetuated by software and that it really wasn't anything special in its industry. Five years prior the time I owned a digital advertising agency and had a client company that owned a couple of dating sites. They both had identical business models - and it was really kind of preying on a weakness we all have: a desire for companionship and intimacy. They companies would milk people for a shocking amount of money to reply to their bots, and the bots even had product managers.