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And they've almost completely pivoted to paid educational content. On the one hand it means less competition for the OP, but they pivoted for a reason. There's
by anthonycerra 14y ago
And they've almost completely pivoted to paid educational content.
On the one hand it means less competition for the OP, but they pivoted for a reason. There's likely more money in their education products because of the price point and the LTV of the customers.
How many times can you sell the same person on an analytics package? The LTV of a customer in a business like that can't be great. You help them find the right tool for the job and you're done. You teach them CSS101 and they come back for CSS201, etc.