4 ms·
If Apple pulls out of EU there will be no excuse for a homegrown startup not to take its place. The domestic market is smaller than US and China, but with less
by zkirill 2y ago
If Apple pulls out of EU there will be no excuse for a homegrown startup not to take its place. The domestic market is smaller than US and China, but with less competition you stand a chance.
- drno123 2y agoThe population of EU is roughly 450 million compared to 330 million in the US.
- rekoil 2y agoYes, however due to how homogenous the US is in comparison to the EU it is a lot easier to market products there. I definitely don't expect Apple to come to the conclusion that they should pull out of the EU, just suggesting that the US 330M population is easier to target than the EUs 450M, and that therefore the US market (rightfully) probably weighs higher than the EU.
- tremon 2y agoFunny to use that homogeneity of the market as an argument here. The EU is the very institution that is working to make the market more homogeneous in Europe, and the DMA is part of that same goal. The US is easier to target because the EU has stronger consumer protections and stronger laws against monopolies (and other forms of market distortion). The reason Apple has a harder time targeting the EU is because the US is weak, not because it's more homogeneous.
- sofixa 2y ago> Funny to use that homogeneity of the market as an argument here. The EU is the very institution that is working to make the market more homogeneous in Europe, and the DMA is part of that same goal. Regardless of EU efforts, the EU can never be as homogenous of a market as the US. Even if all laws become uniform across the whole of the EU and there are no longer VAT, legal incorporation, etc. differences (probably ot happening in our lifetimes) if nothing else, any company has to translate all their content, apps, websites, etc. to the respective language(s - yes, there are countries with more than one official language, a few of them in fact) of each EU country to be able to cover the whole EU market.
- rekoil 2y agoMarketing campaigns also often reference culture, which differs heavily across the EU.
- Muromec 2y agoI’m not sure why companies think it’s okay to not translate products in my language just because I could possibly know some other.
- trueismywork 2y agoMoney
- bobim 2y agoEU is 450 millions customers, I don't see them missing out on this market. Add to the fact that they can also grow marketshare in a landscape which is still dominated by Android.
- jimbobthrowawy 2y agoIt'd be especially weird for them to pull out of the EU when it contains two of the countries most of their revenue flows through.