From http://en.wikipedia.org/wiki/Trademark_infringement http://en.wikipedia.org/wiki/Trademark_infringement: Infringement may occur when one party, the "infri

From http://en.wikipedia.org/wiki/Trademark_infringement http://en.wikipedia.org/wiki/Trademark_infringement: Infringement may occur when one party, the "infringer", uses a trademark which is identical or confusingly similar to a trademark owned by another party, in relation to products or services which are identical or similar to the products or services which the registration covers. How is this a product or service similar to what HBO is offering..? Merely invoking the name of a product/service is hardly a trademark violation -- otherwise every single HN commenter who has griped about Apple/Google/Microsoft/Facebook products would be infringing.