I remember the hype around BigData. I was in those meetings where vendors pitched their product. Our director would asked "Do you do Big Data?" Any vendor who

I remember the hype around BigData. I was in those meetings where vendors pitched their product. Our director would asked "Do you do Big Data?" Any vendor who said no was immediately dismissed. I still don't know what the answer to that question was supposed to be. We scraped coupons from our competitors then displayed them on our websites.