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I think the issue with this lies primarily in young B2B companies/products, especially ones with a large frictional cost in switching over.
by jmduke 14y ago
I think the issue with this lies primarily in young B2B companies/products, especially ones with a large frictional cost in switching over.
- famousactress 14y agoTotally... but remember that I didn't say that no company ought to have a sales team, I just said I don't want to work anywhere that does. Filtering out B2B companies with products that have frictional switching costs is exactly the purpose of having that kind of a litmus test.