Needn't do a thing. As you alluded, they're on a trajectory to irrelevance all on their own. It started the moment Google stopped putting the user first. Tha

Needn't do a thing. As you alluded, they're on a trajectory to irrelevance all on their own. It started the moment Google stopped putting the user first. That opened up an unparalleled opportunity for someone to do better, and they will. We've already seen flickers of this across their other products, with competitors besting them in cloud infrastructure and AI.