I strongly disagree with you. The only reason that users prefer snippets is because websites hide the info you are looking for. The problem is that the top ran

I strongly disagree with you. The only reason that users prefer snippets is because websites hide the info you are looking for. The problem is that the top ranked search results are ad-infested SEO crap. If the top ranked website were actually designed with the user in mind, they would not hide the important info. They would present the most important info at the top, and contain additional details below. They would offer the user exactly what they want immediately, and provide further details that the user can read if they want to. Think of a well written wikipedia article. The summary is probably all that you need, but it's good that the rest of the article with all the detail is there as well. I'm pretty sure that most people prefer a well designed user-centric article to the stupid Google snippet that may or may not answer the question you asked. Most people looking for info don't look for just a single answer. Often, the answer leads to the next question, or if the answer is surprising, you might want to check out if the source looks credible, etc. Even ads would be helpful, if they were actually relevant (eg. if I am looking for low profile graphic cards, I'd appreciate an ad for a local retailer that has them in stock). But the problem is that website operators (and Google) just want to distract you, capture your attention, and get you to click on completely irrelevant bullshit, because that is more profitable than actually helping you.