Interesting that they decided to launch in New York instead of San Francisco given they are based in SF. Also, I'm not sure how to feel about all the celebriti

Interesting that they decided to launch in New York instead of San Francisco given they are based in SF. Also, I'm not sure how to feel about all the celebrities. I mean, I expect Sarah Jessica Parker to hock hair care products on TV for some giant multinational, not launch a chat system for Facebook. Still I wish them the best of luck!