I think they mean that it doesn't show anything about revenue growth or profitability. When we talk about a company growing, you usually think of either revenue

I think they mean that it doesn't show anything about revenue growth or profitability. When we talk about a company growing, you usually think of either revenues growing, or the head-count growing. What the quantcast measurement does show is the usage of Scribd is growing. And congrats to them on that!