> Public health guidelines targeted at non-professionals need to be simple. And that's how you lose their trust. Just telling me to do simple X when it's clear

> Public health guidelines targeted at non-professionals need to be simple. And that's how you lose their trust. Just telling me to do simple X when it's clear to me from my own experience that sometimes not-X is better for me will make me think your overly simplifying and that your advice is not to be trusted, no matter your credentials.