Running an app store is completely different than running a games publishing or even development business. Microsoft publishes and develops games, and it also r

Running an app store is completely different than running a games publishing or even development business. Microsoft publishes and develops games, and it also runs some games platforms. Google and Apple are almost exclusively in the platform side. Also, calling Android and iOS "gaming platforms" is a bit of stretch. the majority of successful mobile games are significantly different from more traditional games. In fact, they are much closer in their revenue and even development models to the gambling industry, especially in that they almost exclusively make their money off of the addiction of a few gamblers they have the poor taste to call "whales", which they actively seek to nurture. So, I would say that the gaming sides of iOS and Android's app stores are much closer to an online casino than to a games distribution platform (like Steam, the MS and Sony and Nintendo stores, etc). Of course, this is not really to defend Microsoft, especially when the whole discussion is about a game every bit as scummy as the worse that mobile gaming has to offer.