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It's been speculated that base config macbooks essentially act as loss leaders for higher end configs, so overall, probably sales across the line net somewhere
by brandall10 2y ago
It's been speculated that base config macbooks essentially act as loss leaders for higher end configs, so overall, probably sales across the line net somewhere around that. The cost of the upgrades themselves can get to multiple times the actual market cost.
- breuleux 2y agoI feel like this is very obviously what they are doing: they have a small margin on the entry config where people are a lot more price-aware, and jack up the upgrade costs to get a fat margin on configs bought by orgs and power users who generally care less about how much it costs. Frankly, I'd do the same thing.
- scottyah 2y agoI always thought the products like the $700 computer wheels[1] and $1,000 monitor stands[2] are made exclusively for the companies who are trying to signal their wealth. For anyone who knows how much these accessories cost, walking into an office where all the workstations have these components puts out a message of wealth (much like standing desks, Herman Miller chairs, expensive art, super espresso machines, etc). I don't think it tarnishes their reputation as long as the products are both actually good quality and there are inexpensive alternatives. Why not get some easy cash while letting your customers display their vanity? It reminds me of the "I am rich" app[3]. [1] https://www.apple.com/shop/product/MX572ZM/A/apple-mac-pro-wheels-kit https://www.apple.com/shop/product/MX572ZM/A/apple-mac-pro-w... [2] https://www.apple.com/shop/product/MWUG2LL/A/pro-stand https://www.apple.com/shop/product/MWUG2LL/A/pro-stand [3] https://en.wikipedia.org/wiki/I_Am_Rich https://en.wikipedia.org/wiki/I_Am_Rich
- talldayo 2y ago> Why not get some easy cash while letting your customers display their vanity? Because computer wheels and monitor stands are high-demand utilities, not jewelry or makeup.