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This being WSJ it's probably behind a paywall, so not even gonna try. So, reacting purely to the headline: Naah, blue collar has always been cool. The kids are
by CRConrad 2y ago
This being WSJ it's probably behind a paywall, so not even gonna try. So, reacting purely to the headline: Naah, blue collar has always been cool.
The kids aren't making blue collar Gen-Z cool; if anything, they're making (a tiny?) difference towards making Gen Z blue-collar cool.