A lot of people go into a car dealership because they need a car right now because of an accident or an impending expensive repair. If the only option on the lo

A lot of people go into a car dealership because they need a car right now because of an accident or an impending expensive repair. If the only option on the lot is in hot pink, that might be enough to make the buyer go to the dealership the next town over but white/silver/gray options may be "good enough" even if that's not what the buyer would pick out of the catalog all other things being equal.