In a perverse way, HP is actually one of the biggest promoters of the paperless office. In other words, their heavy handed marketing and exploitative tactics h

In a perverse way, HP is actually one of the biggest promoters of the paperless office. In other words, their heavy handed marketing and exploitative tactics have created a downward spiral/feedback loop. They work to increase the cost of printing which only decreases the market for their product which only further increases the cost and shrinks their market even more. Buying a printer is a trap that more and more people are looking to avoid. Sometimes the "free market" doesn't work to anyone's benefit.