4 ms·
I'm not so convinced that Apple has missed out so far. Yes, OpenAI and co are handing tens or hundreds of millions to smart engineers to push this tech forward,
by SilverBirch 2y ago
I'm not so convinced that Apple has missed out so far. Yes, OpenAI and co are handing tens or hundreds of millions to smart engineers to push this tech forward, and probably an order of magnitude more spent on tech. But show me the product. Go on, show me the Samsung, Xioami, Google phones that are taking market share off Apple with AI features. They don't exist.
So far what we have is companies like Microsoft rolling out poorly thought through "AI Clippy is going to fuck your day up and boost our stock price 10 fold" type campaigns. Apple is not going to do that.
I think the main interesting news here is that it sounds a lot like Federighi has let Giannandrea fail on his own terms and now is moving in to pick up the pieces. If this is accurate, it doesn't bode well for Giannandrea's tenure at the company.
- potatolicious 2y agoYep, generally I feel like I'm missing something with the "[insert company] is falling behind on AI!" narratives. What I see is a lot of flailing and tripping over one's own feet. Google most recently launched the AI Summaries which they've hurriedly backpedaled. Before that it was the embarrassment of their image generator. Google has also announced various things that actually IMO look quite useful (ex. AI Teammate) but nothing has launched. The little they did let the press play with at I/O largely fell apart as soon as the reporters strayed even slightly from the demo use cases! As far as I can tell just about every LLM-based integration is a tech demo at best that's held together with prayer and glue, and falls apart if you breathe at it wrong. Production-ready these are not! Microsoft has also repeatedly beclowned themselves, most recently with Recall, which seems to have some very grave privacy and security implications while offering questionable user value in exchange. There may be in fact be something here, but we're acting like players have found strong PMF and are scaling when it's clearly not the case!