Having said that, it's easy not to care - until something significant happens to you or your family... How many clients has my team helped when it was just too

Having said that, it's easy not to care - until something significant happens to you or your family... How many clients has my team helped when it was just too late? Many if not most. One fundamental flaw humans have is not to care until it's too late. Why should I care about my gutters? Until the day the basement is filled with water because of these "ridiculous" gutters...