I read it like that as well, ryan[...]. The story is still interesting though. It is actually a pretty cool hack since most first year students will likely se

I read it like that as well, ryan[...]. The story is still interesting though. It is actually a pretty cool hack since most first year students will likely see no reason not to join these groups upon receiving an invitation. I can't think of another type of group that would have such widespread appeal and can be used (seemingly) reliably to attract 1 million+ users and push ads or whatever else. ...and if you employ the method described in the article using legit accounts it is not against fb's T&C. There are rules against creating an ACCOUNT that does not accurately represent you but you can create a GROUP that you don't belong in...so I would say it is a pretty cool hack.