> If a cartel generates engagement from influencers with other interests (meat lovers), this hurts consumers and advertisers. It hurts consumers because the pl

> If a cartel generates engagement from influencers with other interests (meat lovers), this hurts consumers and advertisers. It hurts consumers because the platform will show them irrelevant content, and advertisers are hurt because their ads are shown to the wrong audience. Even when the content is relevant it still hurts consumers because ads are manipulation, and supports a system of invasive spying that gets used for things far outside of the scope of advertising, and because it only shows consumers what influencers are paid to push/shill for with zero consideration to other things like the quality of those products/services, and because it only encourages the "filter bubble" problem where the obsession over targeting audiences causes people to be exposed to an artificially narrow subset of what is available. The best thing for consumers would be if people with online platforms honestly and transparently promoted a highly diverse range of products (including people) that they themselves genuinely like and are interested in.