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The best thing I've learned about "influenceering" is to stop thinking you're hot shit and focus on being useful (or entertaining if that is what you're about).
by dinkleberg 2y ago
The best thing I've learned about "influenceering" is to stop thinking you're hot shit and focus on being useful (or entertaining if that is what you're about).
Years ago I was pumping content out all the time and I was just creating the content for the sake of creating it. Consequently, the content was mostly pointless and garbage.
If you want to treat your social media as a public journal that is cool, but not likely to make you an influencer. If your goal is to grow a following, you've gotta be empathetic towards your audience and create what they want to see.
If you're trying to entertain, make sure you're actually entertaining. Or if like me you're educating, make sure you're actually educating.
It seems completely obvious, yet when you're doing it, its easy to lose sight of the mission.
Once I "removed myself" from the equation and just focused on what is actually useful to my intended audience things improved tremendously.
- zackproser 2y agoThis is helpful - thank you for sharing. I've been down a mental rabbit hole lately and reached similar conclusions.
- zackproser 2y agoAnd, for what it's worth, I also share because I love building things and learning. I taught myself how to code using free resources online, so it felt perfectly natural to publish and open-source everything I figured out. I also wouldn't mind eventually making some money off delivering reliable value to others.
- bawolff 2y ago> If you want to treat your social media as a public journal that is cool, but not likely to make you an influencer I think the key trick is you need to be interesting. A public journal can be for some people but probably not most. I'm interested in a public journal of someone in the top of their field, thinking deep thoughts and explaining how they see the world. I'm not interested in a public journal that amounts to: today i bought groceries and binged netflix.
- immibis 2y agoUnfortunately we live in a society which doesn't reward that. At all. If you can be content with being the most usefully informative guy on the planet and receiving less recognition for it than the guy who makes funny faces on TikTok all day... good for you. Most people cannot. One thing that might help with this is actual face-to-face connections. Join a hackerspace or something. A smaller number of people may interact with you than on your blog, but they're a substantially more complex interactions, not just a view counter going up.