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Interesting. Are you willing to share a ballpark ratio of Mac App Store vs web storefront purchases? I suspect the numbers for a typical app would look somethi
by stevenwei 14y ago
Interesting. Are you willing to share a ballpark ratio of Mac App Store vs web storefront purchases?
I suspect the numbers for a typical app would look something like 5:1 or even higher.
- ryannielsen 14y agoFor us, it's more in the 4:1 range, but I suspect you still might be right that many apps see a MAS:private sales ratio of 5+:1. Because we're able to offer bulk and/or educational purchase discounts through our own store, we see a fair number of licenses move through that vector. Other apps might not appeal to bulk and educational markets as much.