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Actually not trying to spread FUD at all. I'm the founder of one of the companies detected, Lookery.com, before that Compete.com, which relied on 3rd party clic
by dcancel 18y ago
Actually not trying to spread FUD at all. I'm the founder of one of the companies detected, Lookery.com, before that Compete.com, which relied on 3rd party clickstream sources.
It's not the data that is sent that is a reason for concern but the "cookies" attached to that data especially when unified across sites.
Anyway the reason to use the tool is to alert you to what the page your on might be doing. I.e. Visit any popular newspaper site and you'll that beyond web analytics trackers and ad networks your data is being sent to behavioral tracking companies like Tacoda and Revenue Science.
Thanks for the comment,
;dc
- axod 18y agoBut considering the fact that you can view a users history with simple css link color hacks... I'm skeptical though. I think the people who are worried about this sort of thing will likely be already using adblock or disabling javascript, 3rd party cookies, 3rd party scripts etc etc.
- dcancel 18y agoYour totally right. If your worried about web bugs you can and probably already run tools like you mentioned. Ghostery is for those of us, like me, who just want to know what ad networks, widgets and other web bugs the sites I visit are using. Cheers, David