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That's a risk they all take. AMD and NVIDIA (or Intel) have the same thing happen all the time, one of them has to go first, and usually there's not much of a g
by dotnet00 2y ago
That's a risk they all take. AMD and NVIDIA (or Intel) have the same thing happen all the time, one of them has to go first, and usually there's not much of a gap between their announcements, and thus each risks being overshadowed by the other or sometimes even forcing them to cut prices or cancel a product as a result because the first one's announcement happens to make it completely pointless.
- noirbot 2y agoThe difficulty here is Microsoft is staking a fair bit on this. To some extent, their ability to make ARM their future is dependent on this push succeeding in getting people to swap to it. AMD/Intel can always just lose gracefully and go again next year. For Microsoft trying to decide how much they're investing in ARM, going all in on "we're better than the Macbook Air" when there's a good chance Apple is going to blow them out of the water in a few weeks is a much bigger gamble. It's possible Apple's announcements aren't that impressive in some dimension, but even if it's in the same range, it could really dampen Microsoft's push here.