Why does Ursula Le Guin keep coming up in these posts? Does she really have that big of a tech following? When I see articles like this, I assume it's part of

Why does Ursula Le Guin keep coming up in these posts? Does she really have that big of a tech following? When I see articles like this, I assume it's part of a publicity campaign for an upcoming movie. Like how we saw so many articles about Oppenheimer before the movie. Even some legit news was likely part of the PR campaign - such as the DOE "pardoning" Oppenheimer. Am I just cynical and jaded?