4 ms·

> let's walk through a few of the tent-pole features Hehe nice job on the Apple lingo signaling

• tptacek 2y ago
  Standard marketing language, used especially in the features and series film industry. The Avengers is MCU tentpole IP.
  • bigdict 2y ago
    Never heard it in any context in tech other than Apple.
    • tptacek 2y ago
      https://en.wikipedia.org/wiki/Tent-pole_(entertainment) https://en.wikipedia.org/wiki/Tent-pole_(entertainment)
      • bigdict 2y ago
        https://www.nytimes.com/2024/05/10/business/apple-siri-ai-chatgpt.html https://www.nytimes.com/2024/05/10/business/apple-siri-ai-ch...: > a tent pole project — the company’s special, internal label that it uses to organize employees around once-in-a-decade initiatives https://news.ycombinator.com/item?id=13305285 https://news.ycombinator.com/item?id=13305285
        • tptacek 2y ago
          Pretty sure they lifted that from the features industry.
          • bigdict 2y ago
            sure, I'm just saying it's not "standard marketing language"