> There's nothing elusive or untranslatable about the French word. Indeed. But “terroir” also encompasses things like climate, techniques, and processing (and

> There's nothing elusive or untranslatable about the French word. Indeed. But “terroir” also encompasses things like climate, techniques, and processing (and therefore indirectly people, know-how and tradition). Not only the land. It’s a bit broader than just the place of origin.