That's the point. It's OK to have independence and local decision making authority. At the same time, some amount of centralized guidance is needed to make the

That's the point. It's OK to have independence and local decision making authority. At the same time, some amount of centralized guidance is needed to make the combined product or service feel good. AWS is a group of largely-independent teams. It's also very much a "thing". Pretty sure all the AWS teams have the same logo on their t-shirts, get yelled at by the same HR department, and get paid by the same company.