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The author is Rand Fishkin, who's not a journalist. He's the founder of SparkToro and Moz, both companies that provide tooling and analytics for SEO. I haven't
by mtlynch 2y ago
The author is Rand Fishkin, who's not a journalist. He's the founder of SparkToro and Moz, both companies that provide tooling and analytics for SEO.
I haven't looked deeply into Fishkin's companies, but I wouldn't expect either to be on the user's side when it comes to privacy. Both companies seem to monetize clickstream data and personal information from users who probably didn't give informed consent.
If the source was trying to get this information to a responsible journalist who cares about privacy, I have no idea why they'd approach a company (not even a news organization) who seems to fund the erosion of user privacy.
- yencabulator 2y agoAnd since then, the person on the call has revealed their identity. This was an SEO bro talking to an SEO bro about something they found on Github, not an insider leak.
- phs 2y ago> Both companies seem to monetize clickstream data and personal information from users who probably didn't give informed consent. I don't think you know what you're talking about. During Rand's tenure Moz was a subscription business selling access to marketing analytics tools. Those tools focused on the structure of the clients' sites themselves rather than any analytics they might have consumed. Source: I worked at Moz for several of those years, and helped maintain those tools.