To help me with something similar, I score my ideas against a number of measures and questions. It's helped me choose something to build over the last 6 months

To help me with something similar, I score my ideas against a number of measures and questions. It's helped me choose something to build over the last 6 months or so. They are; ### Idea Validation - Is this - Unworkable (consequences for the user are serious if not addressed) - Is this - Unavoidable (something the user needs to do) - Is this - Urgent (and needs to do now, number 1 thing) - Is this - Underserved (MVS isn't served) - What is the Minimal Viable Segment - Is this - Blatant and Critical? - Is this - Latent and Aspirational? - What are the - Dependencies - What are the - External Factors - Could there be a - Backlash - Is the timing good - Is this - Discontinuous - Is this - Disruptive - Is this - Defensible - Describe the - Before / After - Is this - Gain / Pain > 10 - How big could it be 1 - 10 - Founder / Market fit (am I an expert?) 1 - 10 - How sure are you that this is solving an acute problem & do I have personal experience 1 - 10 - Have a new insight (maybe counterintuitive insight) 1 - 10 - Has this only recently become possible? - Are there network effects - How frequent a problem is this - Is this a 0 to 1 idea - Can this be a monopoly - Can it make money - Could I work on this for 10+ years - Could I build this ### Value Prop Statement - This is for (target customer) - who is dissatisfied with (existing solution) - due to (key unmet needs) - We offer (venture name & product category) - That provides (benefits of solution - not better, faster, cheaper)