>If the results suck, people would find alternatives. Not if Google's moat (selling ads to sites and then sending users to those same sites) is strong because

>If the results suck, people would find alternatives. Not if Google's moat (selling ads to sites and then sending users to those same sites) is strong because there will be no good alternatives. You seem to have missed about a century of US companies abusing monopolies and the antitrust efforts to prevent that.