This seems very true to me as well. I'm working on a business that fits directly into this category (SaaS that sells to businesses) and so I'm very interested t

This seems very true to me as well. I'm working on a business that fits directly into this category (SaaS that sells to businesses) and so I'm very interested to know if there are any facts, studies, etc. to prove it is actually the case that you need to look big. Or, at least bigger than a 1-man-show.