Part of the problem is that a website itself is an incredibly low-value thing in 2024. If you are a small business owner it won't actually generate revenue for

Part of the problem is that a website itself is an incredibly low-value thing in 2024. If you are a small business owner it won't actually generate revenue for you without listings, SEO, ads, etc. For the website itself a $5 Squarespace site is fine. And if you are a big business you can afford to just hire a guy. In your analogy, someone buys a Rolex so they can flaunt it - value is not important. But a website no one will even be able to see unless you put in the legwork to get people to it.