This is a good summary of why I’m hesitant to put more work into it. The counter argument I guess is that developing your own data store in-house should be eve

This is a good summary of why I’m hesitant to put more work into it. The counter argument I guess is that developing your own data store in-house should be even more of a no-no, and companies do that. (One example is obviously Uber, but my previous employer is another example.) Do you think the option to self-host the product would help tip the scale? > What problem does your product solve that customers absolutely 100% need it? To be blunt there is no such problem: you can always throw more money e.g. at DynamoDB. But if you have a very write intensive workload (such as the use-case described in the OP), then you can save 90% of that money.