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Digg need to take a page from Google's book and realize they need to fix their ad system. At the moment it's showing me adverts for women's weightloss products
by ig1 18y ago
Digg need to take a page from Google's book and realize they need to fix their ad system.
At the moment it's showing me adverts for women's weightloss products, digg really should be able to figure out I'm male.
Worse yet it's showing me US only adverts (when I'm in Europe). Half of Digg's userbase is outside the US (quantcast data) - they're wasting 50% of their inventory.
By setting up ip geolocation targeted advertising they could significantly improve their CTR.
- brandnewlow 18y agoThey list links. Google search lists links. Digg should sell content placement at the top of their lists of links and content placement in the sidebars like Google does and Techmeme as well. This way, instead of hiring a team of 4 people to game Digg like the Chicago Tribune did, they can just pay the money straight to Digg for front page placement and call it a day. Everyone's happier and you get fewer marketers spamming the site night and day.
- wyclif 18y agoAt the moment it's showing me adverts for women's weightloss products, digg really should be able to figure out I'm male. There are women on Digg? Knock me over with a feather. If you've ever been to (or seen photos of) their events, they fairly scream "sausage fest." Hell, when you look up "sausage fest" on Urban Dictionary, they might as well put the Digg logo up there in lights.