You need to re-read about the right to publicity. You are using it outside of it's legal context of for-profit commercial trademark. The commercial benefit bit

You need to re-read about the right to publicity. You are using it outside of it's legal context of for-profit commercial trademark. The commercial benefit bit is the core and single purpose of the idea. Though you may remember those cases, those cases almost certainly involved business and that case law does not apply in this discussion. >The right of publicity is an intellectual property right that protects against the misappropriation of a person’s name, likeness, or other indicia of personal identity—such as nickname, pseudonym, voice, signature, likeness, or photograph—for commercial benefit. A lot of people seem to get confused about that because they cannot imagine people operating as human persons and not as incorporated persons trying to make money; a particularly bad problem on HN.