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Did he ever had any? If we want to dramatize a bit, Tim is basically the guy who made Steve Jobs dreams possible. A new product, even as vertically integrated
by PedroBatista 2y ago
Did he ever had any?
If we want to dramatize a bit, Tim is basically the guy who made Steve Jobs dreams possible.
A new product, even as vertically integrated as Apple likes them to be, requires huge numbers of parts and suppliers and Tim basically made it possible for Apple to sell great products using mostly their suppliers money and risk.
I'm sure Steve knew all of this and Apple didn't needed another "Steve" with big ideas and all the attached risk, by 2011 Apple was already a huge and stable company with great products and solid business. Probably ego was a big part too but bringing a guy like Tim Cook was a logical move.
He is Apple's version of Sundar Pichai, he manages and makes numbers go up, sure he's not a robot but it's by design.
The constant nickel and dimming and "mistakes" like the Apple Silicon DTK where developers paid ~$500 to test their apps on Apple Silicon before the official M1 launch with the agreement of them sending back the hardware when Apple tells them to and then Apple only returned $200 out of the 500 to them.
Yes Apple backtracked after all the noise, but this "incident" is all you need to know about Tim Cook.
- atq2119 2y agoThe title is just weird framing in general. In a large company, the CEO's role generally shouldn't be having ideas, except perhaps in companies that are still founder-led (though even then I'd be skeptical). Instead, their role should be to cultivate many people having ideas, and a healthy process for filtering for the best ones. A single person is simply inferior in terms of brain power compared to a collective.