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> The potential harm to the business is massive. how massive? does that mass have a dollar value and a time frame?

noashavit 2y ago
Depends on the following the person has and how vocal they are. Consider someone with a million followers calling out a company by name on socials and sharing their experience. Dev rels have done driven bans and caused monetary losses before.
- sandwichukulele 2y ago
  I believe you and that's why I asked. I also think it's unfair how common ghosting is when it cost so little to reply. > Dev rels have done driven bans and caused monetary losses before. Do you have any specific examples?
  - noashavit 2y ago
    That's a great question, and the thing that comes to mind to me most right now is the fiasco around the no mask mandate at kubecon 2022 in Valencia. Attendees with a following (mostly dev rela) shared their fears on twitter generating awareness, and the new stack had a full webinar about the subject https://www.youtube.com/watch?v=0sbrgYc8CwE https://www.youtube.com/watch?v=0sbrgYc8CwE On a side note check out this study https://www.careerarc.com/blog/future-of-recruiting-study-infographic/ https://www.careerarc.com/blog/future-of-recruiting-study-in... that shows that: "Not only will a poor candidate experience make someone not want to apply again, but it even has an impact on their purchasing habits. This is seen among 64% of job seekers. Job seekers who don’t feel like they are treated fairly won’t purchase from that company again. This means that companies will both shrink their talent pool and lose money at the same time. Even more so, when job seekers aren’t treated fairly, they are more likely to complain about the company online in review sites like Glassdoor.com. These negative reviews can deter other job seekers from applying for jobs or purchasing products or services from the company."

Depends on the following the person has and how vocal they are. Consider someone with a million followers calling out a company by name on socials and sharing their experience. Dev rels have done driven bans and caused monetary losses before.

sandwichukulele 2y ago
I believe you and that's why I asked. I also think it's unfair how common ghosting is when it cost so little to reply. > Dev rels have done driven bans and caused monetary losses before. Do you have any specific examples?
- noashavit 2y ago
  That's a great question, and the thing that comes to mind to me most right now is the fiasco around the no mask mandate at kubecon 2022 in Valencia. Attendees with a following (mostly dev rela) shared their fears on twitter generating awareness, and the new stack had a full webinar about the subject https://www.youtube.com/watch?v=0sbrgYc8CwE https://www.youtube.com/watch?v=0sbrgYc8CwE On a side note check out this study https://www.careerarc.com/blog/future-of-recruiting-study-infographic/ https://www.careerarc.com/blog/future-of-recruiting-study-in... that shows that: "Not only will a poor candidate experience make someone not want to apply again, but it even has an impact on their purchasing habits. This is seen among 64% of job seekers. Job seekers who don’t feel like they are treated fairly won’t purchase from that company again. This means that companies will both shrink their talent pool and lose money at the same time. Even more so, when job seekers aren’t treated fairly, they are more likely to complain about the company online in review sites like Glassdoor.com. These negative reviews can deter other job seekers from applying for jobs or purchasing products or services from the company."