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I would argue that the companies you describe are poor fits who are likely to churn. Even if your sales team spends zero time on them they are the kind of cust
by dangus 3y ago
I would argue that the companies you describe are poor fits who are likely to churn.
Even if your sales team spends zero time on them they are the kind of customer that will end up losing money for the company.
This whole thought process is how we get money-losing companies with revenue growth rather than sustainable businesses.
The focus is on closing as many deals as possible rather than selectively engaging with the most profitable customer use cases.